With a thriving growth in the smartphone users, the number of apps has also increased. Nowadays, mobile apps have become so integral part of everyday life that the whole world seems to be buzzing to the tune of these apps. Since these apps simplify the life and fulfill day-to-day requirements, more and more people are getting engrossed in them. That’s the reason why iTune Store and Google Play Store have witnessed an explosive growth in the number of mobile apps in the past few years. The year 2017 is also anticipated to be promising from the perspective of mobile apps development. Here we have provided a brief about the latest mobile app development trends that can be anticipated in 2017.
1. Augmented Reality (AR) Apps will Revolutionize the Mobile Industry
In 2016, the entertainment and gaming industries have seen several enthralling new entries into the AR, such as myNav, SkySiege, iOnRoad, and Pokemon Go. Although AR is the future, it is still in the experimental phase. AR apps are supposed to be on an all-time high in 2017 as well.
How Consumers Feel When Watching Content in VR
2. IoT and Wearable Apps are the New Rage
2017 could be a big year for IoT and wearable apps. Most of the enterprises have started embracing IoT (a system of connecting devices using electrical sensors and the Internet) in 2016, and this trend will continue in this year as well.
3. Trend of M-Commerce Seems to Stay Strong
Customers’ preference to make a purchase via Apple Pay and Google Wallet instead of plastic money is giving a thrust to m-commerce. M-commerce payment facility along with wearable devices is likely to skyrocket in 2017.
4. Communication with Customers Will Be Easy Via Interactive Push Notifications
Since the world is moving at a fast pace and the user pays heed to the time-saving element, interactive push notifications will ace in 2017. It lets users respond to a message without opening the app and allows brands to reach their customers with simple and short messages.
5. Fortified Security Feature
As per the reports of Gartner, 75% of mobile apps fail to clear the security test. The negative trend of exploiting security lacuna in apps to steal confidential and sensitive data by the hackers will continue in 2017. Howbeit, Google is striving to use automatic security updates and more granular app permissions model.
6. Integrated Mobile Payment is Expected to Rock the eCommerce World
In the past few years, there has been a considerable push in the mobile transactions. The integrated payment technology makes the payment process easier and faster. It follows that in 2017, the app stores will witness an increase in bespoke mobile applications, allowing merchants to smooth the progress of mobile payment in a completely secure manner.
7. AMP is Going to Transform the User Experience
In early 2016, AMP (Accelerated Mobile Pages) was integrated into the mobile search listings of the Google. Web pages with AMP coding have high chances of visibility in the mobile web search results. AMP would help businesses augment their conversion rate and considerably reduce the bounce rate.
8. Micro and Enterprise Apps Will Take the Business World By Storm
Enterprise apps help manage, streamline, and restructure the business processes while micro apps perform much-targeted operations. Both micro and enterprise apps are widely accepted in the business fraternity and this mobile app trend is going to boom not only in 2017 but also in the upcoming years.
9. Cloud-driven Mobile Apps Will Be on the Rise
As per the reports of Cisco, cloud-based apps will drive 90% of total mobile data traffic by the year 2019, and there will be a compound growth of 60% in the mobile cloud traffic, per annum. Considering this fact, it can be expected that 2017 will behold powerful mobile apps which occupy minimum space in the internal memory of the smartphone and directly fetch data from the cloud.
10. Big Data Applications Will Be a Big Shout-Out
Taking the bright future and cross-industry potential of big data into account, venture investors are investing assertively in big data startups. In 2017, the focus will be on refining the core big data capabilities of enterprises by improving the functionality of big data apps.
Inference
The mobile app development trends in 2017 are obvious to buzz the business world. Hence, making your business thrive and distinguished from competitors will be a tough row to hoe. The only way to stay unvanquished is to follow the trends and embrace latest enterprise mobility solutions in your business.
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